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Main Functionalities of Digital Marketing:
SEO: Optimizing your website to rank on the Google SERP first.
SEM: Ranking your website in the Google SERP using Google Ads.
SMM: Increasing your brand awareness and reach using Social media marketing.
Content Marketing: Writing and sharing valuable content in the form of blogs, e-books, Social media posts, Articles, Infographics, etc.
Affiliate Marketing: Promoting others products in return for a commission from each sales. Big ecom gaints like Amazon provide affiliate marketing opportunities for individuals.
Influencer marketing: Marketing your products/services through influencers.
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Digital marketing encompasses various functionalities that work together to promote products or services, build brand awareness and engage with audience online.
1. Search Engine Optimization( SEO).
2. Content Marketing.
3. Social Media Marketing.
4. Email Marketing.
5. Pay per click Advertising( PPC).
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