Twitter is now more popular than Facebook. For a successful campaign on Social Media, Twitter holds the edge.
Here are a few tips that might come in handy..
- Tweet early and often
- Retweet and share content from others
- Use relevant hashtags to join trending conversations
- There's a 50% higher click-through rate if you use images...so use them as much as possible
- Answer questions and complaints quickly or at least touch base until you can fully address their comment