Saurabhh Kumar

I am a Digital Marketer. Digital marketing is the practice of promoting products or services using digital channels such as websites, search engines, social media, email, and mobile apps. I create an effective digital marketing strategy involves various techniques tailored to reach and engage target audiences, increase brand awareness, drive website traffic, and generate leads or sales.

I have digital marketing experience includes:

Strategy Development: Analyzing business goals, target audience demographics, and competition to develop a comprehensive digital marketing strategy aligned with the company's objectives.

Website Optimization: Ensuring the company website is user-friendly, mobile-responsive, and optimized for search engines (SEO) to improve visibility and attract organic traffic.

Content Marketing: Creating valuable, relevant content in various formats such as blog posts, videos, infographics, and ebooks to attract and engage the target audience, establish authority, and drive conversions.

Social Media Marketing: Leveraging social media platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok to build brand presence, engage with followers, share content, run targeted advertising campaigns, and drive website traffic.

Email Marketing: Designing and implementing email campaigns to nurture leads, build relationships with customers, promote products or services, and drive sales through personalized and targeted messaging.

Pay-Per-Click (PPC) Advertising: Managing paid advertising campaigns on platforms like Google Ads and Bing Ads to target specific keywords, demographics, or interests, and drive traffic to the website or landing pages.

Analytics and Performance Tracking: Monitoring and analyzing key performance indicators (KPIs) such as website traffic, conversion rates, click-through rates, and return on investment (ROI) to measure the effectiveness of digital marketing efforts and make data-driven decisions for optimization.

Continuous Optimization: Iteratively refining digital marketing strategies and tactics based on performance data, market trends, and customer feedback to improve results and achieve better ROI over time.

Overall, my robust digital marketing experience involves a combination of creativity, strategic thinking, technical skills, and data analysis to effectively reach and engage target audiences in today's digital landscape.