1. Search Engine Optimization (SEO)
What are Search Engines and Basics?
HTML Basics.
On Page Optimization.
Off Page Optimization.
Essentials of good website designing & Much More.
To know more Details about SEO Click Read More.
2. Content Marketing
Content Marketing Overview and Strategy
Content Marketing Channels
Creating Content
Content Strategy & Challenges
Image Marketing
Video Marketing
Measuring Results
3. Web Analytics
Introduction
Navigating Google Analytics
Sessions
Users
Traffic Source
Content
Real Time Visitors
Bounce Rate%
Customization
Reports
Actionable Insights
Making Better Decisions
4. Search Engine Marketing (SEM)
Campaigns include Google PPC, Linkedin, Youtube Video, Facebook Campaign.
Benefits of Adwords compared to other Networks.
Adword setup , Creating , Planing , Deployment, etc.
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5. Social Media Marketing (SMM)
Facebook Campaign
Creating paid campaigns in Facebook
Audience targeting
Bids & Budget strategies
Page & Post boost
Event promotions
App promotions
LinkedIn Campaign
Creating paid campaigns in Linkedin
Audience targeting
Bids & Budget strategies
Create sponsored posts
Create ads for website promotions
Youtube Campaign
6. Social Media Optimization (SMO)
What is Social Media?
How social media help Business?
Establishing your online identity.
Engaging your Audience.
How to use Groups, Forums, etc.
To know more Details about SMO Click Read More
7. Conversion Optimizer
Introduction to Conversion Optimization
Conversion Planning
Landing Page Optimization
Engaging in a Dialog with Your Users
Taking Action with Conversion Strategies
PPC Conversion Strategies
8. Mobile SEO
Understanding different devices
Mobilegeddon- A mobile algorithm
Deciding design patterns for mobile pages
Signal your configuration to search engines
Avoid common mistakes
9. Email Marketing
Introduction to Email Marketing basic.
How does Email Marketing Works?
Building an Email List.
Creating Email Content.
Optimising Email Campaign.
To know more Details about Email Marketing Click Read More
10. Affiliate Marketing